The NFL and the players’ union are combining to donate $1 million to the American Red Cross to help in the recovery efforts in the Northeast after Hurricane Sandy.

NEW YORK (AP) — The NFL and the players’ union are combining to donate $1 million to the American Red Cross to help in the recovery efforts in the Northeast after Hurricane Sandy.

Also, the league and its network broadcasters will run TV pregame and in-game messages to promote donations during this weekend’s games, beginning with Thursday night’s game on NFL Network between Kansas City and San Diego.

Commissioner Roger Goodell and NFLPA Executive Director DeMaurice Smith announced the donations Thursday. Goodell says “This contribution on behalf of all 32 clubs and players throughout the league will help the American Red Cross assist people in need in the affected areas. We salute the dedication of those who have been working so hard on the rescue, relief and recovery effort.”